Creating iOS apps begins with clarity: who the users are, what function the app must perform, and which scenario should be addressed in the initial release. A solid discovery phase helps define the MVP scope, pick the right architecture, and avoid features that look good on paper but don't enhance actual usage.

After the foundation is in place, attention shifts to interface behavior, performance, and reliability across iPhone models and iOS versions. Consistent navigation patterns, careful state management, and well-planned integrations (payments, authentication, analytics, backend APIs) help keep the product maintainable and scalable after the App Store debut.